Indela

Client:
KB INDELA LLC (Independent Development Laboratory)
A task:
Logo redesign, corporate identity development
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New look "INDELA" supports the idea that the font can serve as an individual "portrait" of the brand and to successfully cope with the broadcast messages about technology and the soundness of the company. The main element of the corporate identity was the capital letter I, which follows the characteristic pattern to designate landing site from the air, symbolically reflecting the company’s activities (production of aircraft for strategic purposes). On business cards and other printed products, the element to be featured based on its texture - for example, flocking method (use of velvet cover).

The role of bright emphasis is developed with the brand colors – saturated cyan, in combination with the black-white color mix, and produces a certain 3D-effect.

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