Prototyping a website
Prototyping a website is the process of creating a simplified model of a future website. The prototype allows you to visualize the structure, functionality, and user interface in the early stages of development. Prototypes can be of low detail (sketches, wireframes) or high (interactive layouts), depending on the goals and objectives.
Why prototyping is necessary
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Improved communication. Prototypes help developers, designers, and customers better understand each other and coordinate the vision of the final product.
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Early detection of problems.Many problems with navigation, functionality, and user experience can be found and solved.
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Save time and resources.Error correction at this stage is cheaper and faster than at the programming and layout stages.
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Improving the user experience. Testing prototypes with real users allows you to optimize the interface and improve the convenience of the site.
Prototyping stages
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Requirements collection. Defining the site's goals, audience, and key functions.
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Creating sketches. Manual sketches of the main pages and interface elements.
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Wireframe development. Layout design with the location of elements without detailed graphics.
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Creating interactive prototypes.The inclusion of interactive elements that allow users to interact with the layout, simulating a real website.
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Testing and refinement. Receiving feedback, identifying and correcting bugs.
Prototyping a website is part of a range of website development services. It ensures the successful implementation of the project, making it user-friendly and effective.
Prototyping by Fabula Branding
For Fabula Branding, prototyping is part of the work on creating a website where we combine:
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user—friendliness - systematic presentation of information and structured routes;
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translation of brand positioning — mission, character, goals and values.
The websites that our team creates do not only work to promote goods and services, stimulating sales. They help turn a product or company into a brand, increasing recognition and memorability.