Loverani
Sun, heart, and lotus petal patterns: corporate identity for a women’s fashion brand by Olga Barabanschikova.
Brief
Candy Lady, a clothing brand of the famous Belarusian singer and tennis player Olga Barabanschikova, outgrew its concept and needed to be reimagined. The new name Loverani required a logo and identity to reflect its values and to showcase it as a brand for women that live in harmony with their feminine nature.
Decision
Candy Lady, a clothing brand of the famous Belarusian singer and tennis player Olga Barabanschikova, outgrew its concept and needed to be reimagined. The new name Loverani required a logo and identity to reflect its values and to showcase it as a brand for women that live in harmony with their feminine nature.
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