Feel Fruit

Brief
Comprehensive trademark development




Decision
In English, there is an excellent expression «feel good», which can mean to have feelings of happiness and well-being. This English expression “assisted” with the name creation “FeelFruit”, similar phonetically and emotionally to the original source with its cheerfulness, freshness and promise of fun. The name should be easily remembered by consumers and indicate the importance of the USP (“Unique Selling Proposition”), where the product only uses natural ingredients.

