fabula

Branding is a complex work consisting of 3 blocks

The client's goals are achieved through strategy, visual and verbal identification, and brand implementation, united by a common idea.
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fabula loop
Stages of work
01.
Strategy
Management consulting Analytics and research Brand strategy Verbal identity development services
02.
Verbal
and visual
communication
Verbal identity development services Corporate branding Space branding Consumer branding
03.
Integration
Photos and videos Motion design Development of UX/UI interface design for websites and applications
Services
Management consulting
Management consulting is a service that makes the management of a company more effective.
01
Shareholder strategy Corporate governance Strategic planning Budgeting Financial and management reporting Change Management Marketing policy
Analytics and research
Brand integrity begins with its values. We help you find them and create a powerful strategy. To do this, our marketing team studies the market, competitors, global trends and consumer behavior, and analyzes the product.
02
Study of cross-categories and analysis of substitutes Trend and trend analysis Competitive analysis Consumer Research Brand audit In-depth interviews Expert interviews
Brand strategy
Like a person, a brand has its own goals, values, character, and tone of voice. In humans, all this is formed at the genetic level and in the process of cognition of the world. And the products are based on a strategy.
03
Brand positioning Architecture of the brand product portfolio Brand platform development Development of a brand communication platform Developing a communication strategy HR brand development
Verbal
identity
In the beginning was the Word. And verbal identity is what Fabula Branding started with. Success in this field started the story that turned a small creative studio into a branding agency offering a full range of services.
04
Developing brand names Slogan development Brand communication Copywriting services Creating a brand legend
Corporate
branding
A company's brand is a mechanism that makes every detail work for your business smoothly, efficiently, and without interruption.
05
Logo design and development Corporate identity development Key Visual Development Services Redesign for brands and companies Rebranding services
Space branding
Branding a space creates a unique atmosphere in any premises associated with a trademark: an office, a store, an exhibition stand. That is, in places where interaction with the audience takes place offline.
06
Concept design in space branding Design development of navigation systems Documentation for implementation Branding of equipment, uniforms, POSM
Consumer branding
The logo and packaging influence the purchase decision more than many people used to think. Creating these brand elements is a complex process based on strategy and positioning.
07
Logo design and development Packaging design Illustration Key Visual Development Services
Photos and videos
Photos and videos are effective tools for conveying information, emotions, and ideas. They are used in all areas of life, from personal social media to corporate marketing, from education to art.
08
Studio and field photography The concept of corporate video shooting The concept of promotional video shooting
Motion design
Motion design is a powerful branding tool that significantly improves the visual experience of an audience interacting with a product or company.
09
Animated logo Animated infographics Shooting an image video about a brand Promo videos for brands
UX/UI-website design
UX/UI design helps to create websites focused on user convenience, as well as provides intuitive interaction with the interface.
10
UX research of websites and applications Prototyping a website UI design of websites and applications
Find out more about the health of your brand

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Find out more about the health of your brand

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